News and insights

Top industry insights on PR and marketing in the HR world.

Featured

What journalists really want from HR brands

HR suppliers looking to raise their profile, understanding what journalists need from brands is an important part of developing an effective PR strategy. With competition for editorial space and journalists working under considerable pressure, relevant stories, credible expertise and original research all have a role to play.

Kay Phelps 4/15/19 Kay Phelps 4/15/19

What do journalists think of HR people? I can tell you...

What do HR journalists think of HR? Should HR be wary of giving an interview? PR in HR’s Kay Phelps considers the issues for HR, and explains how to gain the most benefit from the HR/Journalist relationship.

Kay Phelps 3/12/19 Kay Phelps 3/12/19

Jeremy Paxman in HR? Thank God, no

Kay Phelps 1/16/19 Kay Phelps 1/16/19

What LinkedIn Cold Pitchers could learn from PR

Lisa Baker, owner of Need to See it Publishing, discusses pitching for business to strangers on LinkedIn - and how to do it more effectively.

Kay Phelps 1/2/19 Kay Phelps 1/2/19

If you can't do it at Christmas, when can you?

Media relations over Christmas? Deal with the urgent stuff, definitely, but sometimes you really need to chill, says Kay Phelps, owner of PR in HR

Kay Phelps 12/20/18 Kay Phelps 12/20/18

Santa Claus– the perfect example of PR vs Spin

What is the difference between PR and spin? Kay Phelps, owner of PR in HR, seasonally uses the history of Santa Claus, to illustrate the difference

Kay Phelps 12/11/18 Kay Phelps 12/11/18

How to get an HR Editor's attention

Lisa Baker, Editor of Employer News explains why it can be difficult to get your content seen by an HR Editor, and what type of content they are looking for.