News and insights
Top industry insights on PR and marketing in the HR world.
5 HR Priorities in 2022 (and HR suppliers’ biggest opportunities)
In our new HR Strategies and Buying Decisions Report 2022, we show HR’s biggest priorities and challenges - through a unique HR supplier lens. How HR suppliers respond will be detrimental to their success in winning HR trust and market authority.
Create a strong PR strategy by tackling these 7 common challenges
There are common hurdles teams can face when carrying out a PR strategy for the first time; these may indicate the need for a rethink in tactics. Here are 7 common challenges experienced by newcomers in the PR process (and how to overcome them).
HR market revealed: 13 recruitment stats grabbing HR and media attention
The HR media loves a good statistic - so when it comes to recruitment, what stats are getting HR and media interest right now? Here’s 13 to take note of.
How to newsjack ethically in your PR
Newsjacking is a PR and marketing technique used by brands to increase their visibility - often by tying their own insights to other high profile stories in order to gain media coverage. But is it okay to use someone else’s story in this way? And how can brands newsjack ethically?
Find inspiration for your next news release in these 7 key places
Reiterating key messages is key for PR success - but what should you do if it feels like your news content is drying up? Take a look in these 7 places to find inspiration for your next news release.
HR market revealed: 4 prominent employee engagement trends
As organisations attempt to navigate life beyond the pandemic, what issues and HR priorities are impacting employee engagement levels right now? Here are four key engagement trends in the HR media.