News and insights

Top industry insights on PR and marketing in the HR world.

Kay Phelps Kay Phelps

The four oh-not-so-quiet terms dominating HR news in 2022

For anyone paying attention to what’s going on in workplaces (or perhaps, browsing TikTok videos whilst having a break), the term quiet quitting has been, in fact, incredibly noisy. Quiet quitting has grown as a term - are you aware of the other three ‘quiet’ variations - some positive, some negative?

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Kay Phelps Kay Phelps

Key PR and marketing tactics for HR brands in 2022

When tailoring your HR brand's PR and marketing tactics 2022, there are specific things that HR are looking for from suppliers. In fact, just 14% of HR managers want to hear about products or services that can support them across 5 priority areas. Instead, they’re looking for actionable support in these forms…

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Kay Phelps Kay Phelps

How to newsjack ethically in your PR

Newsjacking is a PR and marketing technique used by brands to increase their visibility - often by tying their own insights to other high profile stories in order to gain media coverage. But is it okay to use someone else’s story in this way? And how can brands newsjack ethically?

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